SEO Trends That Will Shape The Year 2017 - SEO 2017 Tips
SEO trends are changing as the new Google
algorithm update is been introducing very frequently to wathch the spammers as
to bring the websites in the top position of the SERP that are obeying with the
Google SEO factors. If anyone not planned about this year (2017) SEO strategies
you can get some information through this post.Over the years, a lot of
components of SEO (Search Engine Optimization ) have remained the same
and would continue to work just fine. But, a new year means new trends and that
is exactly where you need to shift your focus. Let's take a look at some of the
trends that would keep us on our toes:
1. Schema Markup : Schema is the Structured Information about your Website . Basically
, you are providing information about your website to seach engine spider or
crawler . Schemas are of many types for different Indutries , organiization
, Niches. Firstly , analyze the type of schema that correctlr fit with your
Industry niche.
Schema markup basically is a semantic
vocabulary added to the website that lets the search engines understand the
website better and that leads to improved SERP rankings. Search engines are
constantly looking for ways to crawl to websites faster than before, and using
structured data and schema can help you prepare for anything that search
engines might come up with.
2. HTTPS Enabled Website :
HTTPS is now a must option for the web
designers and SEO practitioners. HTTPS (Hyper Text Transfer Protocol ) keeps
the secured data exchange between the website and the consumer . Only for the security https are essential .
You can add SSL certificates in your website design. Non HTTPs website may
not be secured . Customer satisfaction is very much important for any
business . Enabling a secured environment for your users , they will feel to
visit your site again and again.
3. Voice Search : Increasing Android users and voice search now it is compulsory for
SEO expert to replan their SEO strategies with Voice search queries. Google Now, users are getting more and more
comfortable speaking to their devices. It is yet another facet of modernity
that simplifies our life and that is why we are most likely going to witness an
exponential growth in voice searches in the coming months. Voice search are
most welcoming and also SEO expertise
should care about the voice serach . Because users are allowed to say their
queries on their wish. So , its for an SEO specialists need to re-plan their
strategies because voice search queries tend to be more inquisitive and are
question based.
4. Accelerated Mobile Pages (AMP):
Google announced
AMP in October 2015 AMP is used for increasing the speed of a
loading pages . Some simple structural changes can make your website up-to
4 times faster consuming incredibly less data. Keep up the good bounce rate
which is very much essential for the healthy SEO website. A whopping 40% of
users would abandon your page if takes more than a few seconds to load. Nobody
wants a bounce rate that high, right?
5. Mobile before desktop :
Google is
steadily moving to a mobile-only world.The percentage of people mainly using a smartphone is growing, while
the percentage of people mainly using desktop is decreasing with respect to
2015 (or is stable if we consider the last 5 years). Does this mean that we should neglect desktop search? No! It would be a big
mistake, especially if our website were an eCommerce site. Mobile Indexing is important as increase number of searches exists through
smartphones only.
6. Compatability :
Making the
content and pages presented both in mobile and desktop versions the same. The web pages in the desktop should be visible in the mobile also.
In desktop as well as mobile the web pages should maximize visibility in the
search engine. Every page that is visible in the desktop must also be visible
in the mobile phones. Eventually and hopefully reconsidering all the user
experience and conversion optimization we offer on desktop and mobile.
Nice post sir Thank you very much
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